The Mitutoyo Name

The Japanese company name Mitutoyo is roughly translatable as “abundance of three elements”, and stands for prudence, good-naturedness and strength, the attitudes so highly esteemed by the company’s founder, Mr Yehan Numata.

These central concepts of Yehan Numata’s thinking were complemented by aspects of western philosophy that he encountered while studying business sciences in the USA.

According to Yehan Numata, son of an esteemed Japanese temple priest, human beings should possess three qualities: sensibility, good-naturedness and strength.

  • Sensibility, he interpreted as the capacity for accurate observation.
  • Good-naturedness as compassion and benevolence towards your neighbour.
  • Strength was necessary to effectively fulfil correctly identified requirements.

These three indispensable human traits were also established as basics for his business philosophy converted into readiness for innovation, general fairness and orientation towards the future - three virtues crucial for doing good as a human being and achieving success in business.

The number three in Japanese, pronounced “Mitu” or “Mitsu”, is of importance in Japanese culture and religion, for example with regards to the enumeration of religious elements.

This also explains why quite a few company names include the syllables “Mitu” – just like in the name Mitutoyo.

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